About Me

Philip Cortes Co-Founded Meeteor.com.

Dual MBA/MA from UPenn.

Avid Ideologist.

This blog is my long winded startup post-mortem. 

 

 

 

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Entries in Crowdflower (1)

Wednesday
Mar312010

Crowd Sourcing - CrowdFlower.com

, a startup launched by Dolores Labs, just raised a fair amount of money (5mm) through Bessemer and Trinity Ventures.  What I like about CrowdFlower is that they're taking an innovative approach to "Labor as a Service" (LaaS)....instead of trying to source their own group of workers & projects, they've aggregated labor from other LaaS sites (like Amazon Turk).   What I like about this approach is that they've essentially cut out half of the marketing equation for themselves - they can now focus on ensuring that the data provided meets a certain quality, and targeting projects instead.  I always though the effort was a bit large for other LaaS companies - trying to pool together both labor and project demand is expensive and difficult.   
The second impressive component to CrowdFlower is their Quality Assurance and pricing mechanisms.   I strongly believe of all the LaaS services out there, this one has a shot at differentiating itself because it targets one side of the equation, and does it well.

Check them out ! Crowdflower.com